NAKAZAWA Makoto
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Main Works (Publication & performance up to 2)
Antecedents and Consequences of Sponsor-Stadium Fit: Empirical Evidence from a Non-Historic Stadium Context in Japan. Sport, Business, and Management: An Interna- tional Journal, 6(4), 407-423, 2016.
Innovative sport consumption experience: An empirical test in spectator and participant sports. Journal of Applied Sport Management, 8(1), 1-21, 2016.